With unique creativity + chic design aesthetic, Gerrell (jor-el) Wilson founded his multidisciplinary design studio focused on hospitality, boutique wellness, + high-end residential projects. not only a creative force, he is an experienced solutions-driven project manager with a high attention to detail. As Director of Architecture + Design, he spearheaded Equinox's "special projects" including new brand concepts such as E Clubs, 'Project by Equinox’ + 'Precision Run' studios. He has a proven track record combining creative design with management acumen in the luxury hospitality space.

jointly based in new york city, new york + miami, florida, Gerrell has previously worked in london, united kingdom with projects spanning north america, europe + asia.

With studies in fine arts, art history, + architecture, Gerrell graduated from the college of environmental design at the university of california, berkeley with a master of architecture.